Promotional Product Ideas

In today’s competitive industry, boosting brand awareness should be a priority of every business. To gain the attention of customers and stand out in the crowd, you need to ensure that your brand can be easily remembered. Branding refers to the way you communicate to customers. Statistics from Bop Design reveals that 45% of a brand’s image is attributed to what it says and how it is said. Using promotional products like imprinted automotive accessories can be an effective tool for increasing brand awareness. Here are some tips on how to increase awareness of your brand using imprinted automotive accessories...

Happy and motivated employees translate to more productivity and profitability for your business. Conversely, unmotivated and disengaged workers can have a negative impact on your company. According to a study by Gallup, disengaged employees cost companies $300 billion in lost productivity. The Hay Group revealed that companies spend $166,000 for every disengaged employee in 2016. With these statistics in mind, management should make it a point to keep their employees motivated. Imprinted wearables can be effective as a motivational tool. Here are tips you can consider for motivating your employees using imprinted wearables with logo. UNDERSTAND THAT EVERYONE IS MOTIVATED...

While businesses pay attention to acquiring new customers, one cannot deny the role of current customers in the growth of your business. According to Bain & Company, increasing customer retention by 5% will result to a 75% boost in profitability. Statistics from the Gartner Group revealed that 80% of a company’s future revenue will come from just 20% of existing customers. It only goes to show that retaining customers should be at the core of your marketing strategy rather than focusing on getting new customers. Promotional products like clocks, calendars, & planners with logo can be an effective tool for...

In the dawn of the Internet and platforms like eBay, Amazon, and Shopify, one would think that brick & mortar stores would become a non-factor. Online shopping is far more convenient as it gives you the option to avoid long queues when buying and paying for merchandise like office accessories with logo. The truth of the matter is that having a physical store still matters for businesses. There are still many factors that can drive customers to brick and mortar stores. In fact, 61% of consumers still shop in-store as opposed to only 31% online.  Aside from that, 40% of...