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Artwork Guidelines

Art File Requirement

For the best result, we prefer the original art file format. The file you send should have a resolution of at least 350 dpi. The file types we accept include .tiff, jpg, .psd, .ai, and .eps.

Imprint Area

The imprint area is the area you specify where we will print your artwork.

Imprint Size

The imprint size refers to the dimensions allowed on the item in question. Imprint size varies depending on the size and shape of the item, as well as the print method used.

Stock Colors

Our stock colors are the available printing colors that we carry in-house. They can be used free of charge, but if your logo requires special colors that are not in our stock list, we can still print it for you for $29.00 per shade.

PMS Colors

PMS is also known as Pantone Matching System, an industry color matching system primarily used in printing. With a corresponding Pantone color for each shade in your logo, we can ensure that all of your branded materials match exactly. The Pantone System usually contains a number and letter combination for each color.

If PMS color is not provided, we will automatically prepare the proofs using our stock PMS colors. PMS color match is not available for the Four-Color Process, Hot Foil, or Flexo printing methods.

Embroidery printing uses a different guide for color matching. Exact PMS matching is not guaranteed and your logo color is converted to the nearest equivalent thread shade color for your artwork.

Art Proofs

Depending on the product, we normally keep proofs for between 1 and 2 years. You should also save a copy of your artwork for future reference.

Printing Methods


Deboss is a printing technique that uses a metal mold of your logo. With heat and pressure, we form a pressed impression of your artwork.

Four-Color Printing

This is a printing technique that uses physical printers instead of screens to transfer the color and print. This is usually used for a multi-colored logo. This form of printing is also referred to as CMYK (cyan, magenta, yellow, and black), full-color printing, color burst, and 4-color process printing.

Dye Sublimation

Dye sublimation printing is used to print on polyester based materials or fabrics with special formulated inks that has pigment suspended in a liquid solvent (usually water).


This printing technique uses metal molded to the shape of your logo. Heat and pressure are then used to form a rising impression of your artwork.


Needle and thread are used to stitch a design onto fabrics and apparel.

Hot Foil Printing

This printing technique uses foil and heat to leave your artwork on the item.

Hot Stamp

This is a dry printing process in which a roll of pigment or metallic foil material is transferred onto the item using heat and pressure.

Heat Transfer

This printing technique uses a printer to transfer intense heat to make the logo stick on the material it is pressed on.

Laser Engraving

This is a branding method where your design is marked or etched into surfaces like glass, metal, or aluminum using a high powered laser.


This is a printing technique that uses mesh stencil to transfer ink through it and onto the surface of the product.


This is a technique that involves the use of silicone pads that are used to transfer ink to the surface of the product.

Can You Choose Your Own Print Method?

Print method varies depending on the product. You can find out which printing method is recommended for a particular product by checking the product description or speaking with one of our representatives.

Available Stock Colors

This is a list of our stock colors, available for use free of charge:

Silkscreen and Pad Print

Process Blue
Reflex Blue
PMS 281
PMS 282
Red PMS186
Maroon 202
Grey PMS 430
Teal PMS 327
Kelly Green PMS 347
Gold PMS 871
Yellow PMS 102
Silver PMS 877
Brown PMS 478
Orange PMS 021

Foil/Hot Stamp

Matte Blue
Matte Black
Matte Gray
Matte White
Matte Brown
Matte Red
Matte Orange
Matte Yellow
Matte Green
Matte Pink
Metallic Silver
Metallic Gold
Metallic Red
Metallic Copper
Metallic Green
Metallic Teal
Metallic Blue
Metallic Black
Metallic Purple
Metallic Burgundy

Contact Us

If you have any other questions that aren’t answered here, please explore our general FAQ or reach out to us via email or phone today.

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Your Quality Brand Deserves a QualityImprint!

Phone: 888-377-9339