Promotional Product Ideas

Retaining customers is a must for every business. While most businesses focus on acquiring new customers, it is worth noting that you should focus even more on customer retention. If you are not convinced about the importance of retaining customers, consider the following statistics: 78% of consumers retract loyalty at a faster pace than three years ago (Accenture) 43% of US consumers spend more on brands and companies they are loyal to (Accenture) 89% of American consumers say they are loyal to brands with values they share (Wunderman) 85% of customers are willing to pay more for superior customer experience(CTS)...

Creating an employee incentive program offers an excellent way of boosting the overall productivity and performance of employees. But setting up one can be daunting as may have been anticipated. It used to be that management incentivized their employees with monetary rewards. However, over the years, there has been an increase in companies offering non-monetary rewards such as housewares with logo. If you are still not sure of how non-monetary incentives like imprinted housewares can do to motivate employees, consider these statistics from Transformativa: Companies with well-planned employee engagement program reported a 64% greater increase in the level; of employee...

Employee events offer the perfect opportunity to recognize and honor the best employees of the company. By recognizing them, you are encouraging them to take their performance to the next level as well as motivate other employees. They also offer an opportunity for senior managers to be face-to-face and interact with the employees. As mentioned, employee events serve as a venue for workers to have a break from the routine of everyday work. Employees can either participate in different activities or just have a casual conversation with the other employees. As a result, it will male employees energetic and return...

Consumer buying behavior has changed over the years. Now, their purchase decision is determined by businesses being more socially responsible. Consumers are now more inclined to buy products from companies that support causes and not-for-profit organizations. One of the ways you can demonstrate social responsibility is by supporting cooperatives. According to a survey conducted by Statista entitled Effects of company’s corporate social responsibility on consumer purchase decisions covering the years 2007-2016, 32 percent of the respondents revealed that CSR sometimes affected their buying decision while 16% said it had a strong influence on their purchasing decision. Growing your business does...