Promotional Product Ideas

In a certain way, showing support for your non-profit campaign can be a good way for enhancing the reputation of your brand. These day and age, customers demand more from the company where they purchase products. Given a choice between a socially responsible company and one that is not, customers would choose the former over the latter. This underscores the importance of supporting a non-profit organization. But still if you are supporting a non-profit organization and you do not let anyone know about it, how will you be able to raise the needed funds? There are many channels available at...

Internal promotions is as equally important as external promotions. In order to effectively promote your brand to customers, you first have to know what for yourself what it stands for. This is where management comes in. From top executives down to the new hires, the brand of the company should be communicated to them. Employer branding is an important factor considered by job seekers when applying for a job. A study revealed that 75% of job seekers consider a prospective employer’s brand before applying for a job. In addition, 62% of job seekers visit social media channels to evaluate employer...

Management has the dilemma of trying to keep their employees always motivated. Organizations need to keep their workers ready to go the extra mile in the performance of their work. It used to be that management dangled monetary incentives like bonuses and commissions. However, this is not the way to go when motivating employees. A recent survey conducted by TINY Pulse and involved more than 200,000 employees in over 500 organizations entitled The 7 Key Trends Impacting Today’s Workplace revealed that money was only 7th in the list of employee motivators. The study revealed the following results: Camaraderie, peer motivation...