Promotional Product Ideas

With customers demanding that companies become more socially responsible, integrating corporate social responsibility (CSR) into your culture becomes top priority. This is also important because employees are now looking for the companies they work in to be more supportive of causes. More than 8 out of 10 (86%) employees expect their employers to provide them with opportunities to engage in the community and 87% believe that their company should support causes and issues that matter to them. For companies that have corporate social responsibility as part of their strategy, 88% believe that community engagement is an effective program for attracting...

There is a popular cliche which goes, “First impressions last.” The saying strongly applies to building your corporate image. At the onset, you need to have a positive company image to your customers. The key to a successful business lies on having a solid reputation. With the growing expectations of consumers for businesses to be socially responsible, you need to build a solid reputation to gain the attention of customers. Building a clear corporate image is hard to do. It is not something that will happen overnight. Building a reputation takes years of dedication and commitment. Corporate image is crucial...

In a highly competitive industry, building a solid reputation and image is a top priority. With the demand from customers for companies to be socially responsible, protecting your corporate image becomes very important. Boosting your business image takes dedication, time, and patience. Corporate image is the way your company presents itself to the public. Boosting your corporate image need not be expensive. Using promotional products like imprinted computer accessories with logo offers an affordable alternative to boosting your corporate image. This article will guide you on how to boost your corporate image using imprinted computer accessories. CREATE AN IMPECCABLE WEBSITE...

Millions of people attend tradeshows on a yearly basis. For your business, you need to take advantage of the opportunity and make your presence felt in these events. Here are some statistics you need to consider about tradeshows and exhibits: 83% of the attendees have some kind of buying power 85% of decision makers say attending trade shows save them time and money by bringing vendors together under one roof. 79% of those who attend shows say it helps them decide on what products to buy Trade shows offer a great venue for generating new leads. In reality, you do...

In a tough and competitive industry, keeping customers loyal to your brand should be a priority. As a business owner, you should aspire for brand loyalty. The International Journal of Business and Management has revealed that loyalty among consumers has emerged as the top factor in establishing a successful brand for your company. Just to underscore the importance of brand loyalty to your business, research done at the Kellogg School of Management at Northwestern University revealed that up to 15% of a company’s most loyal customers will account for 55 – 70% of its total sales. Brand loyalty is synonymous...