Promotional Product Ideas

Every business desires to generate revenue and grow their business. In order to do this, they need to make customer acquisition part of their strategy. While it costs five times more to acquire a new customer than to retain one, studies reveal that 44% of companies have a greater focus on customer acquisition compared to 18% on customer retention. A study by Invespcro, 89% of companies acquire new customers from their website. Acquiring new customers can be challenging. However, by employing a solid customer acquisition strategy, you can get new business and work on retaining them. You can integrate promotional...

In today’s digital world, it would seem that owning a brick-and-mortar store would no longer make sense. Given the convenience that it offers shoppers, one would think that they would prefer doing their shopping in an online store. However, there is one benefit that a physical store that still makes it attractive and that is the ability for the customer to see and touch the merchandise. With brick and mortar stores, you can take home the item you ordered right away. No hassle of waiting for your order to be shipped. So owning a company store still has advantages over...

The success of your nonprofit depends on how much funds you can generate from your donors. Unfortunately, asking for money is the most difficult part of running a cooperative program. The good news is that your support for a cooperative may just be the key to getting key donors to your cause. You can get a little help from your customers, who are more willing to spend more on companies who are socially responsible. Showing your support for cooperative programs need not be complicated. Promotional products like imprinted computer accessories are effective tools for showing your support for a cooperative....

Generating new accounts is an important business process. Finding prospective new clients is the first step to converting them to customers. Unfortunately, many businesses seem to be ineffective with their new account strategies. 61% of B2B marketers consider generating new accounts as one of their biggest challenge. In addition, Marketing Sherpa revealed that 79% of marketing leads never convert due to lack of nurture. Successful account generation can work wonders for your business. Your strategy need not be complicated. You can integrate imprinted drinkwares with logo into your accounts generation strategy. Here are some steps on how you can generate...

Workplace safety should be every employer’s priority. Employees spend 8 – 9 hours and even more in the office. For this reason, employees should be given some peace of mind when it comes to their safety. Workplace safety education should be a management initiative. When employees know that they are safe, they would be motivated and engaged to work. Under Federal law, employees should be provided with training of safety methods. This means that everyone should know about the various hazards they may encounter in their workplace. Awareness and knowing potential hazards is critical to maintaining a safe and healthy...