Promotional Product Ideas

In order for your business to thrive in a competitive industry, you need to acquire new customers. With an average company losing around 10-30% of its customers annually, you need to focus on not only acquiring but also retaining customers. Customer acquisition is a non-stop marketing effort. There is a direct connection between customer acquisition and revenue. Your efforts will pay off in the end. Customer acquisition is all about enhancing customer experience and offering better customer service. Since it is 6-7 times more expensive to acquire new customers than retain them, you need to make sure that customers are...

Introducing a new product to the market is an indication that your business is growing. However, you need to understand that introducing a new product is just one thing but ensuring success is where the challenge lies. According to Booz & Company, 66% of new products fail within two years.  The Doblin Group reported in its 2012 study revealed that 96% of all innovations fail to return their cost of capital. Introducing a new product does not have to be complicated. Promotional products like imprinted clocks, calendars, & planners with logo can help you get started with launching your new...

As a business owner, you need to understand the crucial role your employees play in the success of your business. As an asset to your company, you need to make sure that they stay happy and engaged. Unfortunately, some businesses do not realize this and leave their employees disengaged. They do not have an incentive program in place for motivating employees. Perhaps one reason is that they do not see easy connection between these programs with return of investment. However, studies reveal otherwise. When you keep employees motivated, you can look forward to huge returns qualitatively and quantitatively speaking. Here...

No matter how we implement safety precautions, accidents will still happen even in the workplace. You suffer from a bad slip in the halls of your office, breaks a limb while operating a machine, or other unfortunate accidents. Employers have the enviable task of putting in place workplace safety measures for the protection of their employees. The safety of your team can be put at risk if you do not prioritize employee safety. Providing a conducive and safe working environment for your employees need not be complicated. Promotional products like imprinted wearables with logo can be effective for ensuring workplace...