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Generate New Accounts With Imprinted Sporting Goods with Logo
Posted by QualityImprint Admin on
For some people, promotional products are just an effective branding tool. But this is not the case. You can also use them for new accounts generation. The objective of every businessman is to grow and expand their business. Having new accounts is a sign that your company is growing. While you can personally talk to a potential customer to register for an account in your company, there is no assurance that they will. On the other hand, sporting goods with logo are tangible and can boost brand recall. But how can you capitalize on them for growing your business? Here are some recommendations on using imprinted sporting goods for new accounts generation.
CONNECT THE PRODUCT TO THE ONLINE WORLD
Promotional products are getting noticed in the online space. This has resulted to companies being able to use imprinted balls for marketing their business as well as generating new accounts. This strategy works best during a trade show or other events. By connecting balls with logo online, it will be much easier to follow up on your new contacts. Aside from that, you give your customers more ways to engage with you.
CREATE GIVEAWAY TIERS FOR QUALIFIED LEADS
You can also use beach balls with logo to qualify your new customers to see if they meet your requirement. Creating tiers can be a tool for getting to know your prospects much deeper. Aside from giving out imprinted beach balls, you can give additional freebies with a much higher value if they are a qualified lead. By adding higher tier items, you can ask more in-depth questions to your prospect.
TAKE AN OUTBOUND APPROACH
Why wait for prospects to come to you and claim their promotional products? You can reach out directly to the companies or individuals and mail them the imprinted cheering mitts. While they may have not expressed their interest to do business with you in the past, taking an outbound approach to the cheering mitts with logo is a way to get them to engage with you. Just make sure that you will be sending out the item to the right recipient.
ENCOURAGE YOUR TEAM TO USE PROMO PRODUCTS
First of all, you should stop considering promotional products as just branding tools. It has been proven that exercises and gym giveaways with logo have led to more people being happy and can help create a favorable impression of your company. So instead of considering them as such, why not encourage your sales team to use imprinted exercises and gyms. For instance, your sales people can give them as a gift to the customer as a token.
OFFER INCENTIVES FOR REFERRALS
Lastly, you can also offer imprinted golf balls to your existing customers as an incentive for referring the new account. If you receive a qualified referral from them, send golf balls with logo as a “thank you” gift.
When selecting a promotional product for your new accounts generation project, choose them carefully. You cannot base your selection on the latest trends or because they have rock bottom prices. For example, handing out stadium cushions with logo will deliver high value to your target audience and will help you achieve your desired results. In addition, imprinted stadium cushions can help boost brand awareness.
A growing business is the target of every business owner. But in order for that to happen, you need to generate new accounts. You can make your brand known to new customers using imprinted umbrellas. The bottom line is to make sure that the umbrellas with logo you will give out is of high quality.